Tea is definitely one of the most popular drinks around the world. There are so many varieties, colors and flavors of tea. And, all of them are exciting. One thing is certain - whether you fancy tea or not, it is always trendy. That's why today we are going to list some of the best and most popular tea trends of 2018. So, grab yourself a cup of tea and enjoy.

The Growth of RTD Teas

Talking about tea trends of 2018? New exciting developments with the purpose of creating authentic taste have led to the creation of tea in a very specific ready-to-drink (RTD) form. These special kinds of tea are pre-made, bottled and served chilled in order to meet customers’ desire for convenience. Moreover, RTD teas meet important health preferences because they unavoidably meet clean label standards. It is safe to say that RTD tea’s popularity continues to increase with the predicted growth of 4.1% between 2016-2021. One thing is certain - RTD teas are becoming more and more popular as an alternative to soda.

Tea Trends of 2018 - Kombucha Tea

Americans’ thirst for healthy drinks is one of the factors that is driving the growth of Kombucha. It is a unique tea product which is acquiring global attention this year and becoming one of the most popular tea trends of 2018. The fizzy, probiotic drink has seen a number of personal touches as it was rediscovered with and its fame has spread far and wide.

Herbal Teas

Herbal tea is definitely not new to the tea market scene. However, consumers passionate about tea LOVE experimenting with different herbal flavors available. An interesting fact is that baby boomers are retiring and have more time than ever to drink tea. Nowadays, there is a flavor that suits everyone, every mood or any time of the day. Many consumers around the world are grabbing a cup of tea as a form of relaxation. The traditional tea drinker definitely associates tea with health benefits. However, research shows that young adults choose tea because it not only tastes good but because it’s relaxing as well. Chamomile and peppermint are the most popular flavors and represent traditional tea trends of 2018.

Cheese Tea

Recently, Instagram was taken by storm with images of milky mustaches over smiley faces. No, it wasn’t one of popular Instagram filters. Instead, it is a new trend of cheese tea that is rapidly gaining popularity. To be honest, it is not easy to guess what exactly catapulted the success of cheese tea in America and UK. But, it turns out that creating this lofty floating cream on the top layer of tea is becoming one of the most amazing tea trends in 2018.

Bottled Matcha

After Graham Fortgang opened matcha café in 2014, his goal was to to share "a better energy" with the world. His main purpose was to achieve that through drinks that actually taste good. And, that's how now-ubiquitous matcha latte became popular. MatchaBar is now selling bottled matcha in flavors such as apple ginger matcha and they are a real hit this year. So, grab yourself one and enjoy this trendy drink.

Iced Teas With A Twist

Iced teas are always a huge trend. Summer saw its own tea trends - popular mason jars! In the beginning of 2018, internet was flooded with new forms of iced teas. The use of cold brewed teas in order to enhance flavors of iced teas is the way to do it. The use of another trend, whole leaf teas, resulted in delicious new flavors that were not just homemade but  much better tasting than packs you can pick up from the shelves. As we are halfway through 2018, these tea trends are becoming something that can easily turn into a tea tradition. It will take some tome for these interesting trends to pick up, but from this standpoint, the world is going crazy over them. So, feel free to try one of these tea trends of 2018 and see for yourself. In the meantime, make sure to visit Teabloom for many more interesting articles, fun facts and tea recipes.